MSE Group appointed GAME supplier
30 September 2011
UK retailers GAME and Gamestation have from 12th Sept started selling Blu-ray movies and music in-store. Around 300 stores in total will offer a catalogue of over 60 Blu-ray films, whilst around 200 have begun stocking selected chart music.
The MSE Group (Part of the DCC PLC Sercom division) are delighted to have been appointed exclusive supplier to the Game group for their Blu-ray chart and promotional sections.
MSE Group managing director Jim Morgan commented ...... " MSE and Game combine retail and category management excellence to make Blu-ray the premier format, Blu-ray is now platformed to supercede the whole DVD experience by bringing the next generation of sound and vision and technogical interconnectivity to every room in the home, whilst affording a mobile solution also "
Game intend to engage with and excite the consumer via their in-store range of top new releases, promotional and previously viewed Blu-ray titles at competitive pricing.
Jerry Flynn MSE commercial manager believes that....."Game with their nationwide reach and existing customer base can lead the conversion to Blu -ray whilst continuing to service the existing Blu ray owner base by stocking the best titles available in new release and promotions"